By Erin
This post is brought to you by our sponsor, “Traffic Secrets.” The opinions expressed below are my own.
My biggest struggle and area I have always wanted to improve on and do better with since starting my blog is with getting traffic to my site. Do you also want some help improving your traffic and attracting your dream customer, follower, or reader? If you follow me on Twitter or Facebook, you might have seen me talking about this already. I have been learning about some marketing strategies and secrets from Russell Brunson’s Traffic Secrets: The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers and have been taking part in this 30-day challenge to learn all there is to learn on driving traffic to my site. If you are like me and are in need of some inspiration, tips and tricks to help grow an engaged audience, then join me in this challenge! By completing the 30-day challenge, you’ll learn key strategies to increase your site traffic.
So who is this Russell Brunson guy you might be asking? Russell is a Best-Selling Author & CEO of $100M software company ClickFunnels. He has built an impressive following of over a million entrepreneurs, sold hundreds of thousands of copies of his books and popularized the concept of sales funnels. In 2014, he partnered up with Todd Dickerson and launched ClickFunnels, which became the fastest-growing non-venture backed software company in the world. I don’t know about you, but someone who’s company is worth over $100M and has over a million followers, is someone I am willing to listen to, learn from and take advice from!
In Russell Brunson’s new book, Traffic Secrets: The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers, he reveals the classic and foundational direct marketing techniques that will allow me to keep up with all of the latest trends and be able to see opportunities that are invisible to everyone else. Evergreen traffic strategies and secrets are shared to reach the audience (or customers) you have been dreaming of. My goal is to reach more readers and to “hook” them in with my food & recipe posts, giveaways, Disney content, travel tips, and entertainment posts about the latest movies.
The biggest problem that most entrepreneurs have isn’t creating an amazing product or service; it’s getting their future customers to discover that they even exist. Every year, thousands of businesses start and fail because the entrepreneurs don’t understand this one essential skill: the art and science of getting consumers to find you.
The Secrets
So HOW do you get these consumers/readers to find you and where are they hiding? Here are some of the secrets you can expect to learn more about that answer these questions and much more! There are twenty secrets that are discussed in great detail. Here is the gist of what the first seven are about that I have had the chance to read through so far.
Secret #1: WHO is your Dream Customer? Learn to identify exactly who your “Dream Customer” is and the conversation that’s ALREADY taking place in their mind, so you know exactly how to serve them!
Secret #2: WHERE your dream customers are hiding online, so you can find them and pull them into your funnels.
Secret #3: HOOK, STORY, OFFER, and the Attractive Character. Learn how to “Hook” your Dream Customers and get them to stop dead in their tracks, listen to your story, and take you up on your offer.
Secret #4: Work your way in, Buy your way in. These are the two ways to get your message in front of your Dream Customers. Turn them into your own traffic that you can message over and over again, for FREE!
Secret #5: TRAFFIC THAT YOU OWN! The BEST kind of traffic! This is the #1 way to safeguard your business against any of those pesky algorithm changes that Google, Facebook, or instagram might throw at us.
Secret #6: Follow-Up-Funnels– The invisible second funnel that almost no one knows about.
Secret #7: Infiltrating the Dream 100-– The key to get partners to not only promote your products for you, but also quickly to return your calls, respond to your emails, and get excited to send traffic your way!
One of the things I have learned about and am trying to implement right away is going through old posts and updating them with beautiful pictures and video to make them more appealing to my audience.
What do you think so far of Traffic Secrets: The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers by Russell Brunson? I am excited to continue my 30-day challenge and to keep learning! I will say that this is without a doubt a must have resource for anyone with a business or blog so check it out for yourself today. You will learn lots of ways to improve your traffic. Get your copy HERE!!
This post is brought to you by our sponsor, “Traffic Secrets.” The opinions expressed above are my own.